Unfortunately, we can’t stop time, so there’s little we can do about getting older. Even though you may feel you have the same energy level as you did when you were in your 20’s or 30’s, sadly the same can’t be said of your skin.
As we age, our skin loses its elastic tissue which can result in it developing a dull appearance and feeling weak and thin. So, what can you do to help your skin maintain a glowing complexion as you mature? Let’s find out...
Why it’s important to give extra love to your skin as you age
Every day your skin is at the mercy of environmental aggressors and irritants like sun exposure, pollution and the stresses that life brings. The process of ageing also has a noticeable effect on your skin. Most notably, the elastin and collagen in your skin reduce, leading your skin to lose its elasticity. Also, the skin’s epidermis - its natural barrier - thins leaving your skin more prone to damage from external factors.
The visible skins of ageing include dry and dehydrated skin, wrinkles, a loss of firmness, pigmentation and the development of fine lines.
To help bring a glow back to your maturing skin you need the right products:
The best skincare products and regime for the over 40’s and 50’s
Be in control of your skin as you mature with a dedicated skincare regime that could include a:
Targeted care for mature skin
Toss anti-aging to the side and welcome glowing skin with open arms using Liftactiv Supreme 15% Pure Vitamin C Brightening Serum. Formulated with 15% pure Vitamin C, this powerful serum boosts skin antiox defenses to brighten skin and boost radiance. Fine lines look smoother and signs of exposome aggressions appear reduced.
Serum for mature skin
Apply Vichy Liftactiv Supreme H.A. Epidermic Filler serum for skin that feels smooth, plumped and youthful with a health-looking glow. This formula is enriched with 1.5% Pure Hyaluronic Acid which offers up to 24-Hour Hydration.
Moisturiser for mature skin
Apply a concentrated dose of hydration with Neovadiol Rose Platinum moisturiser. Specifically designed for mature skin, Neovadiol Rose Platinum helps to restore inner radiance and a healthy rosy glow to your skin. Created by combining beeswax and specially selected minerals, our highly concentrated moisturiser is quickly absorbed into the skin, leaving it looking and feeling soft and youthful.
Skin Corrector for mature skin
Give your skin a boost with Liftactiv Vitamin C Brightening Skin Corrector. Our unique formula contains 15% pure Vitamin C ! Apply four or five drops daily and within 10 days of using Liftactiv Vitamin C Brightening Skin Corrector your skin appears brighter and your complexion restored.
Face mask for mature skin
It’s a good idea that at night you cleanse your skin to remove dirt and environmental aggressors, like pollution, smoke and pollen that have built up during the day. We recommend using Liftactiv Hyalu Mask. Highly concentrated with￼ Hyaluronic Acid, after applying to the skin for five minutes your skin will be left glowing and radiant.
Makeup for mature skin
As well as adapting your skincare regime to meet the changing needs of your maturing skin, you may also find that your makeup no longer offers the same quality of coverage as it once did. We recommend using Vichy’s Mineralblend makeup range that has been designed to provide a fresh glow for all skin types and tones.
Skincare that fits your skin’s unique needs
With each passing year your skin, particularly your complexion is under attack from many factors. This means your skin is constantly adapting to meet these challenges. To find out your skin type, head on over to our innovative SKINCONSULT AI skin strength algorithm platform to identify your skin’s unique properties.